I totally agree; the people of the jury seems to be good people — and that’s not the point. Just as marketing on the web — and new and better ways of doing it — is definately a worthy cause. But not the point.

When we’re poking fun at DIA06 it’s not because all marketing is bad — and people working with online marketing therefore are bad people. It’s because the framing of the whole event is no where near the good thoughts Jon Lund is laying out in the comment to Jakob’s first post. And while I whole-heartedly support innovation in the area of online marketing, I also believe in practicing what you preach and treating your peers with respect. Flash-sites, award shows and poorly created sites doesn’t run along those lines…

So: 100% support in putting focus on better online marketing from me. However, I’m pretty convinced (as a comment to Jakob’s closing remark that maybe they the agencies do need an award show) that they don’t need an award show.