Conversation conference

May 11, 2006 pollas

The day before reboot (mak­ing that par­tic­u­lar week jam-packed with web good­ness), Social Square is host­ing a con­fer­ence enti­tled Sam­talerne (conversations).

It’s a local event, focus­ing on social media, sup­ported by the com­mu­nity. Trine-Maria has more infor­ma­tion in Dan­ish.

I’ll par­tic­i­pate — and I’m curi­ous about the ‘con­ver­sa­tion’ frame as I’ve been spend­ing quite some time think­ing about the var­i­ous ways we’re defin­ing what we do with social media. More about that later.

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2 Responses to Conversation conference

  1. Trine-Maria says:
    May 11, 2006 at 10:03 am

    Glad you can make it — and thank you for spread­ing the word.

    I find the ter­mi­nol­ogy very inter­est­ing as well. We choose the word “con­ver­stions” because we keep hear­ing that these new tools (blogs, wikis, vlogs, dis­cus­sion­groups) are “con­ver­sa­tional” — as in “there is an exchange” going on.

    Prob­lem is that terms like ‘com­mu­ni­ca­tion’ and ‘dia­logue’ are already in use for other dis­ci­plins. Com­mu­ni­ca­tion is infor­ma­tion — it is a one way street — and dialogue-marketing here in Den­mark means that your are extremely tal­ented at merg­ing let­ters with infor­ma­tion about your cus­tomers — obtained in questionaires/surveys where YOU decided what to ask for :-)

    In order to take part in a con­ver­sa­tion you have to listen :-)

  2. pollas says:
    May 11, 2006 at 10:38 am

    I dig the conversation ;-)

    It _is_ what all social­iz­ing basi­cally is about in the end — but I’m still curi­ous as to how we define our­selves in the field of social media if we don’t want to end up talk­ing ‘cor­po­rate blog­ging’ all the time. Social media is capa­ble of so much more — the thing is if it’s clear to cus­tomers etc. that ‘con­ver­sa­tion’ isn’t just about enter­ing dia­logue in a rec­og­niz­able form with a good set of val­ues, but also hook into inter­nal knowl­edge work, col­lab­o­ra­tive devel­op­ment, strate­gic work etc.