Setting the price

Another piece on “set­ting the price”. It’s a free­lancer clas­sic; you worry you will lose the client, so you under­charge. I’ve stum­bled across var­i­ous posts on this the last cou­ple of months but some­how for­got to post them (which unfor­tunal­tely goes for a lot of stuff these days — I’ll try to tighten up…).

If nobody is com­plain­ing about your cur­rent price, they are too low.

[via the most excel­lent Whitespace]

Easy as that, really. If you never ever need to nego­ti­ate in order to close your deals, do your­selv a favour and rethink your billing scheme. It’s bad for you as you’ll have a hell of a time try­ing to raise your price if you end up in a long term rela­tion­ship with your client, and it’s bad for the indus­try. And think about it: It doesn’t only take tal­ent and love of design­ing, cod­ing or what­ever your trade is (“If fash­ion is your trade, then when you’re naked, I guess you must be unem­plyed, yeah” — from some Pulp-song). You spend oceans of time keep­ing your­self updated on this and that and remem­ber, you’re pay­ing for your own machine park, you don’t get pen­sion plans and you prob­a­bly spend quite some time just clos­ing the deal. Phew, it’s a tough job…

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