Tag Archives: next2005

Cross thinking

Ste­fan Andrén (SE), Senior Designer, Nike­Lab, USA is talk­ing on “a designer’s way to break habits” — or rather doing a Nike show­case, putting a lot of fancy prod­ucts on the big screen, show­ing some video commercials.He’s sum­ma­riz­ing the con­cepts behind the devel­op­ment but some­how it just turns into mar­ket­ing speak. maybe it’s because he’s got so many pretty pic­tures to show… Con­tinue read­ing

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At Next2005

First up is Dr. Dr. Nor­bert Stre­itz who started by stat­ing that in the future we might not value not being avail­able. Since then he has — so far — mostly been in overview mode; not very spe­cific, not very vision­ary. Con­tinue read­ing

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NEXT05 — exit habit

I’ll be com­bin­ing to favourites of mine tomor­row: Blog­ging and fancy prod­uct wathc­ing — I’ll be blog­ging from Next05, hope­fully being able to post a lot of pho­tos and per­haps a bit of video. Con­tinue read­ing

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